Responsibilities :
- Take high-quality footage for content creation across multiple social media platforms (e.g., Instagram, Facebook, TikTok, YouTube).
- Edit and enhance video footage using video editing software (e.g., CapCut, Adobe Premiere, Final Cut Pro) to create engaging and polished videos.
- Upload content to social media platforms, ensuring proper formatting and optimization for each platform. Write engaging and creative captions to accompany the videos.
- Develop content ideas and strategies that align with the brand’s marketing goals and target audience.
- Monitor social media trends and stay updated with the latest industry news to keep content fresh and relevant.
- Manage the posting schedule and ensure content is shared consistently across platforms.
- Engage with followers and respond to comments or messages in a timely and professional manner.
- Analyze social media metrics and performance to optimize future content and strategies.
- Collaborate with the marketing team to plan and execute campaigns and promotions.
- Ensure all content meets brand guidelines and maintains a consistent voice and tone.
Qualifications:
- Minimum 1 year of experience in social media content creation, video production, or related fields.
- Proficient in video editing software (e.g., CapCut, Adobe Premiere, Final Cut Pro, etc.).
- Strong understanding of social media platforms, algorithms, and trends.
- Ability to work independently and manage multiple tasks simultaneously
- A good sense of humor and creativity in creating engaging content.
- Familiarity with social media analytics tools is a plus
- Knowledge of graphic design software such as Adobe Photoshop or Canva is a plus.